#Throwback: Iconic Food Brands IV

After doing three throwbacks it’s starting to get a little challenging to think of products and brands. ….but hey I like the challenge….So here is this week’s throwbacks.

Toffoluxe!(see featured image)  Tjoe!  This brand come a loooong way!  In the 80’s and 90’s Toffoluxe sweets were the most delicious thing ever.  In true Mzansi style, Toffoluxe has been used as a term of endearment with folks calling their partners “my toffoluxe”.  The product has been repackaged and still available at retail stores.  If you’ve never tried them, you better!


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Jungle Oats

“If you want to win, you must eat jungle oats”.  Who remembers that TV ad?


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Ouma Rusks 


I love the story behind this brand.  They make a good product and I love that the factory is based in Molteno, in the Eastern Cape.  The brand has been around for a long time!


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Bokomo Weetbix 

I love the story of Bokomo, if you visit their site and get to read how the brand came about you’ll be inspired and also get to know the meaning behind the name.  It has come a long way!  Now Weetbix, it’s such a great product and trust me I am not being biased because I worked for them.  One can never go wrong with a cereal with fibre.   After all these years, Weetbix is still a grocery must have item.

What do you think of this week’s throwbacks?

Join me on twitter of instagram and use the hashtag #mzansifoodthrowback



Author Info


Thuli Gogela is a Food Technologist with 8 years of experience developing products in food manufacturing. She is dedicated to discovering wholesome traditional dishes and recipes with a distinctive taste from different parts of the African continent. Thuli is well known for her food blog, Mzansi Style Cuisine which was established in 2010. She saw a gap in the traditional food market that people were hungry for. From there, it didn’t take long to build her brand. In 2013, she started writing a recipe column for the Cape Times for and has collaborated with some of the biggest brands in South Africa namely, Knorr, Nedeburg Wines, First Choice and Spekko rice. Not only does Thuli feature traditional African dishes, she’s also open to developing recipes, food consultations and brand collaborations.

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