A Century Of Original Stories With Sedgwick’s Old Brown

Sedgwick’s Original Old Brown

A Century Of Original Stories With Sedgwick’s Old Brown



Sedgwick’s Original Old Brown is officially 100 years old this year and as part of its centenary celebration they are bringing together the best Sedgwick’s memories and moments shared. So, if you have a heart-warming “Obies” story to tell or simply want to share your special Sedgwick’s moment, here is your chance to do so.

By sharing your story you could win one of only 100 copies of a book that will contain the 100 best original Sedgwick’s stories. Even more, stand a chance of having your special story included in what is sure to become a most sought-after collectors’ item! The closing date for contributions is 31 October 2016.




Submit your stories on the Sedgwick’s website via the 100 years submission page, www.sedgwickoriginal.co.za/100years.

Since Sedgwick’s launch in 1916 as South Africa’s first “old brown” this legendary fortified wine has been enjoyed by many generations. It is still made in the Spanish Oloroso style with a slightly sweet taste and a distinctive nutty-brown colour. In the 1970’s Sedgwick’s slogan was “When there’s Sedgwick’s on the label, there’s quality in the bottle”. Nothing has changed but in future we might also be able to say: “If there’s Sedgwick’s in your story, there’s a quality story to be told!”

Only a few proudly South African brands get the opportunity to celebrate a centenary of rich history and culture. It’s never too late to start your Sedgwick’s story if you don’t have one yet. Sedgwick’s Original Old Brown is available countrywide and retails for about R30.


Go on and share your stories and memories, who knows, your stories might inspire someone else out there.  Good luck!  The terms and conditions for participation are available on the website or on the Sedgwick’s Facebook page.


Keep up with Sedgwick’s and join the conversation using the hashtag:  #SedgwicksShares


Author Info


Thuli Gogela is a Food Technologist with 8 years of experience developing products in food manufacturing. She is dedicated to discovering wholesome traditional dishes and recipes with a distinctive taste from different parts of the African continent. Thuli is well known for her food blog, Mzansi Style Cuisine which was established in 2010. She saw a gap in the traditional food market that people were hungry for. From there, it didn’t take long to build her brand. In 2013, she started writing a recipe column for the Cape Times for and has collaborated with some of the biggest brands in South Africa namely, Knorr, Nedeburg Wines, First Choice and Spekko rice. Not only does Thuli feature traditional African dishes, she’s also open to developing recipes, food consultations and brand collaborations.

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