We all know Woolworths as the company that sets the bar for quality, innovation and introduction of local products to the market place….
Woolworths has recently reached another milestone by sourcing UTZ certified cocoa for their locally produced chocolate box, bar and slab range. In 2012, 25% of the cocoa was used in the Woolworths boxed chocolate range. This year they have increased their use to 50%. The ultimate target is to utilise 100% of UTZ certified cocoa in support of sustainable chocolate.
What is meant by UTZ Certification? You might ask yourself. According to the information on the UTZ Certified website, the cocoa sector faces several challenges including poor soil fertility management, aging tree stocks and improper use of chemicals. Uncontrollable deforestation are threats to the sustainability of cocoa farming, at the same time the farmers are faced with poor labour conditions and low income.
I got to sample some of the chocolates and I am not in chocolate heaven! Show your support to Woolworths and get buy one or two boxes or slabs!
Learn more about Woolworths Cocoa journey here or the video below: