Last weekend my cousin and I went on a road trip to the Eastern Cape.  She brought along a big packet of Cadbury Dairy Milk Marvellous Creations.  Before the road trip I just saw the chocolates nicely displayed at retail stores and me always being on a diet” I never bothered to pick one up….Got to try them, liked and thought I’d share more info on them……..

Runaway international chocolate success story, Cadbury Dairy Milk Marvellous Creations, is now available in South Africa!  The innovative Marvellous Creations variants are the latest offering from the team behind the country’s best-loved chocolate – and are set to take the country by storm!


The Cadbury Dairy Milk Marvellous Creations range literally breaks the mould. It’s shaped differently to any chocolate you’ve seen before, it delivers a uniquely chunky eating experience – and it’s generously filled with unique ingredients that are sure to spread many more joyous moments of family sharing!


South Africans will get a taste of two of the most popular Cadbury Dairy Milk Marvellous Creations variants – Jelly Popping Candy (160g & 38g) and Cookie Gummy Crunch (160g). No explanation necessary – they both taste exactly the way they sound!

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The larger-than-normal Cadbury Dairy Milk Marvellous Creations slab size makes it ideal for sharing the unique taste experience, whether with family or friends – and the exciting combination of flavours is what will keep the sharing going!


“As South Africa’s best-loved chocolate brand, Cadbury Dairy Milk is committed to driving category growth through successful innovations that aims to excite and delight consumers,” says Meredith Kelly, Mondelez SA Category Lead for Chocolate. “We believe that Marvellous Creations will offer South Africans a new opportunity to share even more joyous family moments together”.


The launch of Cadbury Dairy Milk Marvellous Creations will be supported by an integrated national campaign, including a new television commercial and impactful in-store executions that will interrupt shoppers with the ‘new news’ about South Africa’s most loved and trusted chocolate brand.


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